Mission Statement
The Close to the Customer Project provides professional market research and consulting services delivered by faculty/student teams. In doing that, C2C brings faculty expertise and research experience into the business community and provides students with experiential learning opportunities that prepare them for marketing careers. Through these efforts, we support Oregon's economic development.
"We can help your business, big or small"
The C2C Project contributes to your success by providing information expertise, assistance with the conception and design of research projects and delivering research project implementation.
Our research teams are led by marketing faculty and research professionals who mentor student researchers. Research projects are customized to meet your needs and may range from quick approximations based on secondary data collection to complex multi-year projects utilizing multiple research methods.
Services provided by the C2C Project include:
-
Research Design Consultation and Implementation
-
Survey Research (telephone, internet, mail)
-
Quantitative Modeling
-
Qualitative/Ethnographic Research (in-depth interviews, focus groups)
-
Secondary Data Research
The C2C Project will help you ask the right questions that will lead to reduced risk and improved decision making.
Ultimately, it is the vision of the C2C Project to be nationally recognized for research and programs that contribute to our constituents' success.
"The C2C Project helps its business partners ask the right questions. With our expertise in survey design, focus groups and in-depth interviews, C2C is well equipped to reduced risk and improve decision making."
Hal Koenig, Ph.D., OSU Marketing Professor
| 
