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We can help your business, big or small.
The Close to the Customer Project contributes to your success by providing information expertise, assistance with the conception and design of research projects and delivering research project implementation.
Our research teams are led by marketing faculty and research professionals who mentor student researchers. Research projects are customized to meet your needs and may range from quick approximations based on secondary data collection to complex multi-year projects utilizing multiple research methods.
Services provided by the C2C Project include:
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Research Design Consultation and Implementation
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Survey Research (telephone, internet, mail)
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Quantitative Modeling
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Qualitative/Ethnographic Research (in-depth interviews, focus groups)
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Secondary Data Research
The C2C Project will help you ask the right questions that will lead
to reduced risk and improved decision making.
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