*TENTATIVE*
MARKETING MANAGEMENT OPTIONOPTION CODE: 199, 2008-2009 (as of April 2008)
| ( )Prerequisites |
NUMBER OF SECTIONS |
| REQUIRED COURSES JUNIOR YEAR: |
F08 |
W09 |
Sp09 |
| BA 396 |
Marketing Research (4)-students must earn 'C' in this class
(BA 275 or 276, BA 390, Junior standing)
E-Campus (online, fall '08 only) |
- |
- |
1 |
| REQUIRED COURSES SENIOR YEAR: |
|
|
| BA 492 |
Consumer Behavior (4)
(BA 390) |
2 |
1 |
- |
| BA 496 |
Marketing Research Practicum (4)
(BA 390; BA 396 w/ grade of "C" or better) |
- |
3 |
- |
| BA 499 |
Marketing Policy (4)
(BA 390) |
- |
1 |
2 |
| SELECT TWO (2) ADDITIONAL COURSES FROM: |
F08 |
W09 |
Sp09 |
| BA 458 |
Innovation & Product Management (4)
(BA 390) |
- |
2 |
- |
|
BA 491 |
Personal Sales (4)
(BA 390) |
1 |
- |
2 |
|
BA 493 |
Advertising Management (4)
(BA 390) |
- |
2 |
- |
| BA 495 |
Retail Management (4)
(BA 390) |
1 |
- |
1 |
|
BA 497 |
Global Marketing (4)
(BA 347 and BA 390) |
1 |
- |
2 |
Unless otherwise noted, in additon to course prerequisites listed above:
-enrollment in 300-level BA courses, requires junior standing
-enrollment in 400-level BA courses, requires senior standing
Total: 24 Credits
Only one course may double count between two options.
NOTE: TERM OFFERINGS ARE SUBJECT TO CHANGE
More about the Marketing Program at OSU | 
